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Navigating the Job Market in 2024: Best Practices for Success

Securing a job in 2024 requires a strategic approach that aligns with the dynamic nature of the contemporary job market. As technology advances and the global economy undergoes transformations, job seekers must adapt and embrace new best practices to stand out in a competitive landscape. This article outlines key strategies for navigating the job search […]

How to craft a resume that performs well with HR software filters

In today’s job market, having an impressive resume is crucial for getting your foot in the door. However, with the rise of applicant tracking systems and AI resume screening, crafting a resume that will make it past the initial filters is becoming increasingly challenging. According to studies, over 75% of resumes submitted online are filtered […]

Just saying No is not at all the same as not saying Yes

The following article was written by Dennis Roman, Founder of Romans Numbers who is hosting our webinar on 10.10.23: How to utilize Wall Street Analyst Techniques to increase Sales Leads and Deal Flow. If you got this far then I have succeeded in providing a title for this POV which is at once a conundrum, provocative […]

Professional Networking Tips for College Graduates

As a proud alumni of Western Washington University’s College of Business and Economics, I’ve remained active as an advisory board member for the Marketing Department. While I’ve shared career advice and marketing tips with students as a guest speaker in the past, I was recently asked to share my thoughts about networking as part of […]

Introducing The New 2.0 Sales Funnel

In the early 2000s, one of my favorite shows on television was “CSI: Las Vegas.” I appreciate how the producers have made something as tedious as forensic science both sexy and compelling. As a marketer, our job is to “sell” sexy, yet we must rely heavily on data and process to achieve the desired ROI. In […]

Getting Comfortable with City Lights

A blog dedicated to those from small towns, villages, or anyone who’s adjusting to a new environment.  We had the opportunity to chat with the collegiate athlete, YouTuber, and entrepreneur Wallace Ungwiluk from Gambell, Alaska.  Gambell, Alaska is located on St. Lawrence Island along the Bering Sea and is home to a mere 650 people. […]