Leverage Video to Rev Up Your Marketing in 2017 – Kent Lewis

Digital video had a big year in 2016, with significant increases in advertising spend, new features (Instagram Stories, Facebook Live) and new products (360 video, drones) taking hold. Compound that with the fact that YouTube is the second largest search engine that converts customers more effectively than any other social platform, according to research. As such, it is imperative for marketers and brands to create compelling video content.

Kent Lewis, President of Anvil Media, will share strategies and tactics that result in a comprehensive and engaging video presence across the digital landscape, including YouTube. The presentation will include the latest tips and tricks for creating, optimizing, syndicating and measuring video content that will impact the bottom line.

Join us for lunch, networking and learning that will leave you with an actionable checklist to build and market your brand via digital video.