Join Colleen Wright of the Search Engine Academy Northwest as she teaches the latest search engine marketing tips and tactics. In this 3-day course you will learn advanced strategies to capture your target market through the power of the search engines and the strength of compelling content.

SEO Training Course Day 1

    * Review the 6-step optimization process taught in the Essentials class to help you retain this important information.

    * Work on advanced keyword research strategies.

    * Learn techniques that will help you write effective sales copy that gets results.

    * Understand how the personalization of search results is changing the rules.

    * Find out the best approaches for setting up a blog and learn about the art of blogging.

    * Creative ideas for implementing user generated content (UGC).

    * More custom website reviews.

SEO Training Course Day 2

    * What is Latent Semantic Indexing and how can it help my website?

    * How to develop a unique selling proposition that retains your visitor’s interest and gets them digging deeper into our web sites.

    * Why are database driven sites unique when it comes to SEO and how can we make sure we get maximum advantage from SEO?

    * What is Social Media Marketing and how can it help boost sales?

    * How to quickly gain exposure in Google, Yahoo!, and others within 24 to 48 hours

    * What is Pay Per Click and who are the players?

    * Learn how to implement Google Analytics on your website and why this is a must!

    * Find out about the tools offered by the search engines to increase your web site’s success

SEO Training Course Day 3

    * Learn about competitive intelligence and multi-variate analysis and how these tools can help increase your website’s rankings

    * Learn about web analytics and how to analyze your progress with ClickTracks

    * Learn the power of article marketing

    * What problems might your site run in to and how can they be fixed? Will talk about technical issues that come up.

    * Sure fire strategies to build your SEO business

    * Group Q&A

    * Final Exam

    * Wrap-up and awards

See the website for information on the 5-day Comprehensive course that combines the 2-day Essentials and the 3-day Advanced course material.

Contact:

Colleen Wright

Phone: 503-530-8178

Email: info@seotrainingnw.com

Website: http://www.seotrainingnw.com/register