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  • Making a Big Switch? Leap Carefully

    Business strategist Thomas Newman left Time Warner Inc. TWX -1.25% in 2007 to launch the digital arm of Radio One Inc., ROIAK +0.42% a black-owned media company. But the white executive lacked experience dealing with operations or serving African-American consumers. “I don’t know what I’m doing,” Mr. Newman recalls warning Alfred Liggins, Radio One’s chief executive. His future boss replied, “You’ll pick things up.” Mr. [...]
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  • ‘Soft Skills’ Can Help You Get Ahead

    After working five years as a regional director at a large health insurer in Oakland, Calif., Daniel Eddleman felt ready to move up the ladder. So he found a mentor within the company who agreed with Mr. Eddleman that his performance and leadership ability merited the promotion. But he’d need to work on a few [...]
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Upcoming Events

  • May 28
    How to create a culture of empowerment in your workplace: Your workplace has a culture. It is a culture that is lived and breathed by you everyday. It shows up in how you interact with your employees or co-workers, as well as with your clients. It shows up in the workplace processes. In this class, we will explore what the...
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  • May 29
    DIY Stories: Twitterific! Workshop: Learn how to tell your story using Twitter, one of the world’s most popular social media websites. You'll get signed up and connected with a group of new followers, then we'll demystify hash tags, backchannels, at replies, lists, direct messages, auto responders, and understand “Tweetiquette.” This workshop is perfect for...
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  • May 30
    Facebook: Attracting Fans & Keeping Them Engaged: We have all heard how powerful Facebook can be for our business or personal brand. Are you utilizing it to its fullest potential? Join us as we hear Jamie Teasdale, Propel Businessworks’s Founder & CEO, teach us how to attract new fans and keep them engaged. You don’t have to work hard...
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  • Jun 05
    PDX Tech+Pong Tournament: Two Tournament Brackets: 1) The Best of the Best (for pongers who can smash, hit, and rock their way through a pong game). 2) The Best of the Worst (for rookie pongers who just want to have fun and the thought of “spinning a slice shot” seems like something having to do with a...
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  • Jun 06
    Innovation in Motion: To App or Not to App: Should there be an app for that? We are at the end of the beginning of the mobile revolution. What now? Effective mobile strategies are playing a key role in brands’ interactions with their users. Responsive design website has become the standard, but apps still raise a lot of questions. Looking...
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  • Jun 12
    Formic Media Lunch & Learn: Localized Mobile Marketing: Mobile usage continues to grow at an exponential pace, with innovation coming at breakneck speeds. Smartphones account for 58% of the U.S. cell phone market share, and 50% of searches conducted on those smartphones have local intent.  This means that optimizing and engaging local customers proactively through mobile has become...
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